Selling Tips Articles

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  • Create a Signage Sales Funnel

    Your garden center is competing with anyone or anything that takes your customers' time and/or money. If your customer runs out of time or money or worse yet, both, they will not be spending either with you. Adequate signage addresses the time constr...
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  • Change out Feather Flags to Increase 'Noticeability'

    Changing out your feather flags regularly increases their effectiveness. Order the 'flag only' to keep your cost down and reuse the ground stake and pole. For example, you could buy a 12' Annuals flag with the ground stake hardware for $13...
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  • Good Signage is Not Optional

    Target does it. Home Depot does it. “It” is using signage effectively to help their customers quickly find the products they are looking for. If successful retailers spend money on signage, it must make financial sense. With today’...
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